INTRODUCTION
Established in 1992, we are a business-to-business market-, sales- and product development consulting company.
MERIT helps companies enter the vast and rapidly growing Chinese market and built profitable business relations and achieve targets.
We offer practical “hands-on” services relating to all aspects of successful market entry, strategic alliances and joint ventures.
We are engaged as consulting, researching & negotiating partner in setting up representative offices, establishing joint ventures and other business transactions and assist in sourcing products from China for export to Europe.
MERIT has offices in China, with our major office in Shenzhen. Close to Hong Kong and Guangzhou, in the province of Guangdong, one of China’s major industrial production areas. Our market entry services are developed for industrial companies with technical products searching for opportunities in business-to-business markets.
In our approach we will assess your products viability for the Chinese market, research and report on market conditions and offer hands on assistance in building a profitable market entry strategy.
Our approach is practical and “down to earth”.
We help manufacturers to:
* Setting up representative offices and joint ventures
* Source and supply
* Purchasing contracts and supply chain management
* Develop, test and launch their goods and services
* Assess the value of their products
* Develop market entry plans
* Develop sales and distribution strategies
* Search and find strategic alliances
MERIT and partners offer broad industry experience.
Our experience is found in:
* Product development and launch
* Competitive intelligence
* Marketing surveys
* Matchmaking
* Training and coaching of sales teams
* Production and translation of literature, technical publications and presentations
* Strategic planning
Our mission is:
TO TURN KNOW-HOW
IN HOW-TO AND ACTION
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